Who We Are
ATZE is a project development consulting firm based in Hong Kong with expertise in large scale property project management, design and planning management, and feasibility studies. We cover a wide range of projects with special strength in hospitality, retail and mixed-use projects. Our projects spread all over the world with broad geographic coverage. We are a team of dedicated professionals and individuals aiming to deliver the best and most satisfactory services to our customers.
Our Strengths
Seasoned
We draw from past experiences to resolve issues effectively in a shorter timeframe and add enormous value to your project.
Zealous
We are passionate about this industry and commit to going above and beyond for your projects.
Innovative
We are constantly educating ourselves and learning the newest trends so that we can provide the most up to date input.
Meet Our Team
ATZE is made up of the industry’s most talented and hardworking individuals. We are a family of creative thinkers, innovators and designers collaborating on projects around the world. Together, we reflect a rich mix of cultural connections through our varieties of expertise.
Esmond Choi
Founder & Managing Principal
Isaac Ng
Project Manager
Nadia Chen
Project Management ConsultantEsmond Choi AIA NCARB
Founder & Managing Principal
Esmond is a registered architect in the U.S. and has worked in the property project industry for more than 30 years in various capacities. He is someone full of enthusiasm and passion for design and project development with a strong business sense. He is very hands on to ensure every project is provided with the greatest professional care.
Prior to starting his own company, he was tenure at Marriott Global Design Asia Pacific as VP of Project and Design Management heading up the technical service team in Shanghai and overseeing hundreds of pipeline projects across variety of brands in China, Korea and Japan. He took the responsibility to deliver projects on schedule, within budget and to the quality standards required per brand and proactively offered professional advice on space planning and overall design to maximize efficiency and to enhance guest experience. He had great interest in launching new young hip brands such as “Moxy” and “AC” and developed design standards and prototype design specific for the region with focus on millennial travelers. Through working closely with branding agent in the creation of unique brand identity for each “Autograph Collection” project, he gained in depth knowledge on the branding process, how to position brand and to define core objective.
Before joining Marriott, Esmond worked in the Property Division of Hong Kong MTR Company handling a number of large-scale mixed-use projects covering hospitality, retail, office and residential components. These were highly complicated projects dealing with railway integration, city planning policy, funding model, government process and sales/marketing strategy.
